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As the beauty industry continues to blossom, we’re seeing Black celebrities launch haircare lines. Instead of using their fame to endorse brands they can’t control, stars put their clout behind their own products. They benefit by consulting with teams of experts to produce quality goods and have complete creative input.
These products are suitable for the whole family. Whether you’re trying to shorten wash days, are looking for the perfect wash-and-go product, or are addressing concerns like dry scalp, there are plenty of Black celebrity haircare lines to try. Here are some familiar faces and the brands they’ve created.
1.CÉCRED
Superstar Beyoncé launched CÉCRED on February 20. Offering haircare for all hair types, CÉCRED focuses on helping people achieve stronger, shinier, and healthier hair. Clean and cruelty-free, it’s designed to be free of known harmful ingredients. They have also excluded potentially harmful ingredients, including those associated with being toxic to women’s reproductive system.
You can shop for CÉCRED exclusively at Cecred.com.
2. Sienna Naturals
Actress, writer, and producer Issa Rae and her sister-in-law, Hannah Diop, co-own Sienna Naturals. The brand boasts a vegan line of textured hair and scalp care products. Hannah created Sienna Naturals in 2012, iterating on formulas over the years and focusing on responsibly sourced, natural ingredients. Sienna Naturals is dermatologist-tested and approved, prioritizing your scalp health and care.
Shop for Sienna Naturals at Erewhon Market, Credo Beauty, and SiennaNaturals.com.
3. PATTERN Beauty
Created by actress and singer Tracee Ellis Ross, PATTERN Beauty is for curly, coily, and tight-textured hair. PATTERN Beauty endeavors to be accessible in price and to all curl patterns, bringing the best out of your hair at home. In addition to shampoo, styling, and treatment products, you can also get PATTERN Beauty curling iron and blow dryer bundles.
With a commitment to empower women and people of color, 1% of PATTERN Beauty purchases are donated to the nonprofit of your choice. Buy PATTERN Beauty at Ulta Beauty, Sephora, Amazon, Boots, Thirteen Lune, Macy’s, or PatternBeauty.com.
4. Flawless by Gabrielle Union
Actress Gabrielle Union and celebrity hairstylist Larry Sims are co-founders of Flawless, a collection of products for all kinds of textured hair. The pair wants you to have healthy hair without breaking the bank. Known for its cruelty-free formulas, Flawless uses ingredients like rice oil complex, lilac leaf extract, and Brazilian bacuri butter. Sims says Flawless is for various hairstyles and shares tips and tutorials on the site to help you achieve some creative coifs.
Buy Flawless on Amazon, Sally Beauty, JC Penny, Walmart, Clicks, and FlawlessCurls.com.
5. TPH by TARAJ
Actress Taraji P. Henson wants to help you redefine how you care for your scalp and hair. TPH is a line of products for all hair textures and styles with a scalp-first approach. TPH invites you to discover the use of their products through how-to hair tutorials and their hair type guide. If you love the haircare line, TPH also offers Body by TPH, so you can indulge in self-care from head to toe.
Shop TPH at Walmart, Target, CVS, Kroger, Sally Beauty, Meijer, Amazon, Asos, Well.ca, and TPHByTaraji.com.
With so many Black celebrity haircare lines, you’ll find new favorites to make everyday grooming easier. And if you need some help, most of them have created quizzes explaining which products will put your best hair forward.
The author’s content and opinions have not been pre-reviewed, approved or endorsed by Discover.
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